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Monday, January 11, 2010
Pamela's Products Exhibits at Natural Products Expo West
PAMELA'S PRODUCTS EXHIBITS GOURMET GLUTEN-FREE CAKES AT FANCY FOODS SHOW AND UPCOMING
NATURAL PRODUCTS EXPO WEST


Ukiah, CA (January, 2010) -- Pamela's Products, a national leader in the gluten-free foods arena, will exhibit at both the 35th Annual Winter Fancy Foods Show (Booth # 1557), January 17-19, 2009 at the Moscone Center in San Francisco, CA, and, the Natural Products Expo West (Booth #2865) in Anaheim CA, March 12-14. Back from a number of appearances at East Coast events, Pamela's Products will offer tastings of the ready-to-eat, gourmet gluten-free line of cheesecakes, chocolate fudge cake and coffee cake during show floor hours at both West Coast Shows. Met with widespread enthusiasm, Pamela's Products ready-made cakes have been flying off shelves. The company anticipates even wider distribution this year.

With an award-winning line of over 30 products, Pamela's Products is the delicious alternative to traditional baking mixes and ready-made cookies. Pamela's Products booth at the upcoming Fancy Food Show will feature the line of cakes and cheesecakes, as well as their decadent packaged cookies. Cheesecakes are available in 3" mini and 6" sizes, and Chocolate Cake and Coffee cake in 6" serving size only.

President and Founder Pamela Giusto-Sorrells will be on hand with members of her team to discuss the products, ingredients, recipe variations, gluten-free cooking, and, of course, to share sumptuous treats.

Pamela's Products has built a reputation on taste and quality. The only dedicated gluten-free company to exhibit at the 2009 Summer Fancy Foods show in New York, Pamela's Products showcases gluten-free decadence and illustrates that gluten-free foods have been elevated to gourmet status. Used for creating both savory and sweet foods, Pamela's Products also has developed a full line of Specialty Party Recipes, perfect for weddings & celebrations of all kinds. Elaborate wedding cakes (as demonstrated at last year's Natural Products Expo), sumptuous appetizers and decadent main course components can be created--entirely gluten-free--and absolutely gourmet delicious.

Since 1988, Pamela's Products has set the standard for great tasting gluten-free food and has amassed a wide spectrum of followers. Ranging from individuals that follow a strict gluten-free diet to those that simply enjoy the taste, Pamela's Products demonstrates that gluten-free can be delicious.

Pamela's Products are a tried-and-true staple for Celiacs. Celiac Disease is the world's most common autoimmune disease, with the only treatment today being a strict adherence to a diet devoid of gluten. Gluten is most commonly contained in wheat (durum, semolina, kamut, spelt), rye, barley and triticale. (For more complete information, please visit www.gluten.net, "About".) People with autism spectrum disorders, cancer, wheat allergies, alternative diets, and even those adhering to a Kosher or 'natural' diet, also frequently turn to Pamela's Products for satisfying that sweet tooth or simply for making bread or pancakes.

For more information on the Fancy Foods Show, please visit www.specialtyfood.com/do/fancyFoodShow/Register. For the Natural Products Expo West, please visit www.expowest.com.

Media inquiries, please contact Agnes Gomes-Koizumi (agnes@ agkmedia.com) or Julie Du Brow (julie@ dubroworks.com) at 323-937-5488 or 310-821-2463.

ABOUT PAMELA'S PRODUCTS
Pamela's Products offers a complete line of Traditional Cookies, Organic Cookies, Biscotti, Simplebites Mini Cookies and Baking Mixes. Award-winning, Pamela's Products can be found in natural food and grocery stores throughout North America and on the web at www.pamelasproducts.com. Setting the standard for great taste since 1988, Pamela's Products continues to create the most delicious wheat-free and gluten-free foods, with their Baking & Pancake Mix and Chocolate Brownie Mix consistently holding the #1 position in the entire Natural Foods category.

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